Privacy Policy
This Privacy Policy explains how Up Town Pokies, operated via the website https://uptownpokies-aussie.com (the "Website"), collects, uses, stores and discloses personal information of players and Website visitors. It applies to all users who access or use the Website, whether or not they register an account or play for real money. By using the Website, you acknowledge that you have read and understood this Privacy Policy.
This Privacy Policy is effective as of 1 January 2026 and supersedes any previous versions published on the Website.
Who We Are
For the purposes of this Privacy Policy, references to "we", "us", or "our" mean the operator of Up Town Pokies in connection with the Website uptownpokies-aussie.com.
The Website is operated on behalf of the offshore gaming group associated with:
- Operator company name: Deckmedia N.V. (private company, offshore)
- Registered / legal address: E-Zone Vredenberg, Curaçao
- Jurisdiction of registration: Curaçao
- Gaming licence reference: 8048/JAZ (online gambling, issued under Antillephone N.V. master licence, as claimed in public sources; status and validity should be independently verified)
Important Australian regulatory notice: The brand Up Town Pokies accepts Australian players but does not hold an Australian interactive gambling licence and is listed by the Australian Communications and Media Authority (ACMA) as an illegal/blocked operator under the Interactive Gambling Act 2001 (Cth). Provision of online casino services to persons in Australia is prohibited. Your use of this Website is at your own risk, and nothing in this Privacy Policy should be construed as a statement of compliance with Australian gambling licensing requirements.
Data Protection Contact
We have designated a contact point for privacy and data protection matters (Data Protection Officer / Privacy Team):
- Email (primary, support): [email protected]
- Email (general info and privacy queries): [email protected]
- Postal contact: Privacy Officer, Deckmedia N.V., E-Zone Vredenberg, Curaçao
Please direct all requests relating to this Privacy Policy, your personal data or security incidents to the above contact details with the subject line "Privacy / Data Protection".
What Personal Data We Collect
We collect and process different categories of personal information when you visit or interact with Up Town Pokies through uptownpokies-aussie.com, including but not limited to:
Identification and Contact Data
- Personal details: full name, date of birth, country of residence, address (where provided), username, and account identifiers.
- Contact details: email address, telephone number, communication preferences and records of communications with our support team.
- KYC/verification data: identity documents (passport, ID card, driver's licence), proof of address, payment ownership evidence and any information you provide to satisfy know-your-customer (KYC) or anti-money laundering (AML) checks.
Technical and Device Data
- Technical identifiers: IP address, device identifiers, browser type and version, operating system, language settings, referral URLs and approximate geolocation derived from your IP.
- Usage logs: login times, session duration, pages viewed, clicks, navigation paths and other diagnostic logs generated by our servers.
Payment and Transaction Data
- Financial interaction data: records of deposits, withdrawals, bonus credits, wagering, chargebacks and account balances.
- Payment method data: limited details linked to cards, e-wallets or other payment instruments (e.g., masked card numbers, issuer country) as provided by payment service providers. We do not store full card details where this is handled by PCI-compliant third parties.
Behavioural and Gambling Activity Data
- Gameplay and betting history: games played, stakes, wins and losses, session times, frequency of play and features used (e.g., bonuses, free spins).
- Interaction data: clicks on promotions, responses to marketing campaigns, preferences regarding game types and responsible gambling tools.
Cookies and Similar Technologies
- Cookies: small text files stored on your device to recognise your browser, maintain sessions, remember preferences and perform analytics.
- Similar technologies: pixels, tags, SDKs, device fingerprinting and local storage used to measure performance, prevent fraud and deliver tailored content.
Where required by applicable law, we will ask for your consent before deploying non-essential cookies or similar technologies on your device.
Legal Basis for Processing
Our processing of your personal information in connection with Up Town Pokies through uptownpokies-aussie.com is based on one or more of the following legal grounds, depending on your location and the context of processing:
Performance of a Contract
- To create and manage your player account, including identity verification, login authentication and account security.
- To process deposits, wagers, game outcomes and withdrawals, and to provide customer support related to these services.
- To apply bonus terms, loyalty programmes, and to implement responsible gambling tools you select.
Compliance with Legal and Regulatory Obligations
- To conduct KYC/AML checks, source-of-funds assessments and sanctions screening as required by the laws of Curaçao or other applicable jurisdictions.
- To keep records of transactions and communications for statutory retention periods and reporting obligations.
- To cooperate with law enforcement agencies, regulators and courts where legally required.
Legitimate Interests
- To secure our systems, prevent fraud, abuse, money laundering and other prohibited activities, including by monitoring gameplay and payment patterns.
- To improve the Website's performance, usability and content, and to conduct statistical and business analytics on an aggregated or pseudonymised basis.
- To protect our legal rights, pursue or defend legal claims, manage risk and conduct internal audits.
Where we rely on legitimate interests, we balance those interests against your rights and reasonable expectations and implement safeguards to minimise privacy impact.
Consent
- For sending electronic direct marketing communications (email, SMS, push notifications) where required by applicable law.
- For the use of non-essential cookies and similar tracking technologies for analytics and advertising purposes.
- For any processing of sensitive data or cross-border transfers that legally require your explicit consent.
You may withdraw your consent at any time, without affecting the lawfulness of processing carried out before such withdrawal.
Purpose of Processing
We process personal information relating to users of Up Town Pokies via uptownpokies-aussie.com for the following purposes:
- Service provision: to operate and maintain your player account, enable access to games, manage deposits and withdrawals, administer bonuses and provide customer support.
- Website operation and improvement: to ensure the Website functions properly, fix bugs, optimise performance, personalise user experience and develop new features and services.
- Compliance and risk management: to meet KYC/AML, responsible gambling, fraud detection and other regulatory or legal requirements, including monitoring account activity and enforcing our terms.
- Analytics and reporting: to analyse aggregated usage patterns, game performance, marketing effectiveness and user behaviour for business intelligence and strategic decisions.
- Marketing and promotions: to send you, where permitted, promotional offers, newsletters, bonuses and personalised recommendations related to Up Town Pokies and associated brands.
- Security and abuse prevention: to authenticate users, manage access controls, detect suspicious transactions or automated abuse and safeguard the integrity of our systems and games.
Disclosure & Sharing
We do not sell your personal information. However, in operating Up Town Pokies via uptownpokies-aussie.com, we may disclose or share your data with third parties under strict conditions:
Service Providers and Technical Partners
- Payment processors and banks: to process deposits, withdrawals, refunds and chargebacks, and to comply with card scheme and financial regulations.
- IT and hosting providers: to host the Website, provide cloud storage, content delivery networks, technical support and security monitoring.
- Game providers and platforms: where necessary to deliver specific games or gaming content integrated into our Website.
Compliance, Risk and Professional Advisors
- Fraud and AML service providers: to verify identity, conduct sanctions and PEP screening, assess risk scores and prevent fraudulent or unlawful activities.
- Auditors, legal and financial advisors: for auditing, regulatory filings, legal advice or the establishment, exercise or defence of legal claims.
- Regulators and public authorities: including Curaçao authorities and, where applicable, overseas regulators or law enforcement when we are legally required to do so or when necessary to protect our rights or the rights of others.
Marketing, Affiliates and Advertising Networks
- Affiliates and marketing partners: to track conversions, attribute referrals and manage affiliate programmes related to Up Town Pokies.
- Analytics and advertising partners: to perform audience measurement, campaign performance analysis and, where legally permitted and with consent, to deliver targeted advertising.
Corporate Transactions
- In connection with any merger, acquisition, sale of assets, restructuring or similar transaction involving Deckmedia N.V. or its related entities, your data may be transferred to relevant counterparties subject to confidentiality and applicable law.
All third parties receiving personal data are required to use it only for the purposes specified by us and to implement appropriate technical and organisational security measures.
International Transfers
Because Up Town Pokies is operated by an offshore entity via uptownpokies-aussie.com, your personal information may be transferred to and processed in countries outside your country of residence, including:
- Curaçao: where Deckmedia N.V. is located and where core operational and compliance functions are performed.
- European Economic Area (EEA), the United Kingdom and other jurisdictions: where certain service providers, payment processors, game studios, analytics and cloud hosting partners are based or store data.
- Other non-EEA countries: where global support, IT or fraud-prevention partners operate.
These countries may have data protection laws that are different from those in your home jurisdiction and may not be recognised as providing an adequate level of protection by some regulators.
Where required by applicable law (for example, where GDPR applies), we implement appropriate safeguards for cross-border transfers, such as:
- Standard contractual clauses (SCCs) approved by the European Commission or equivalent contracts incorporating data protection obligations.
- Contractual obligations requiring recipients to maintain appropriate security, confidentiality and data subject rights protections.
- Technical measures such as encryption, access controls and minimisation of transferred datasets.
By using the Website, you acknowledge that your data may be transferred internationally as described above, subject to these safeguards.
Data Retention
We retain personal information collected through Up Town Pokies at uptownpokies-aussie.com only for as long as necessary to fulfil the purposes described in this Privacy Policy or to comply with legal, regulatory, tax, accounting or reporting obligations.
General Retention Principles
- Account and identification data: normally kept for the duration of your active account and for up to 5 - 7 years after account closure, depending on applicable KYC/AML and record-keeping laws.
- Transactional and financial data: retained for at least 5 years after the relevant transaction or account closure, or longer where required for anti-money laundering or tax-related obligations.
- Customer support records: generally stored for 3 - 5 years from the date of the last interaction, to address disputes and improve services.
- Marketing and consent records: kept for as long as you continue to receive marketing communications and for an additional 2 years after you unsubscribe, to document compliance with your preferences.
- Technical logs and security data: typically retained for 12 - 24 months, unless required longer for investigation or legal proceedings.
When personal data is no longer required for the purposes for which it was collected, and there is no legal obligation to retain it, we will take reasonable steps to delete, anonymise or securely de-identify it.
You may request deletion of your data, subject to any mandatory retention requirements or overriding legitimate interests (such as ongoing disputes or investigations).
Your Rights
Depending on your location and applicable law (including, where relevant, the EU General Data Protection Regulation (GDPR) and Mexican data protection regulations such as the Federal Law on the Protection of Personal Data Held by Private Parties and its Regulations), you may have some or all of the following rights in relation to your personal data processed in connection with Up Town Pokies via uptownpokies-aussie.com:
Access and Information
- The right to obtain confirmation as to whether we process your personal data and, if so, to receive a copy of your data and information about how we use it.
Rectification
- The right to request correction of inaccurate or incomplete personal data, including updating contact details or identity information that has changed.
Erasure ("Right to be Forgotten" / Cancellation)
- The right to request deletion or cancellation of your personal data where:
- it is no longer necessary for the purposes for which it was collected;
- you have withdrawn consent (where consent is the legal basis); or
- you believe it has been processed unlawfully or contrary to applicable Mexican or other data protection law.
- This right may be limited where continued retention is required by law (e.g., AML rules) or necessary for the establishment, exercise or defence of legal claims.
Restriction of Processing
- The right to ask us to restrict processing of your data (for example, while we verify accuracy or assess an objection), so that we only store it and otherwise refrain from active use.
Objection
- The right to object, on grounds relating to your particular situation, to processing based on our legitimate interests, including profiling.
- The right to object at any time to processing of your data for direct marketing, in which case we will stop using your data for that purpose.
Data Portability
- The right, where technically feasible and legally applicable, to receive personal data you provided to us in a structured, commonly used and machine-readable format and to request that we transmit it to another controller.
Withdrawal of Consent
- Where we rely on your consent (e.g., for marketing or certain cookies), you may withdraw it at any time using the mechanisms described below or by contacting us. Withdrawal does not affect the lawfulness of processing carried out before withdrawal.
How to Exercise Your Rights
- Submit your request: Send an email to [email protected] or [email protected] with:
- your full name and registered email address;
- a clear description of the right you wish to exercise; and
- any supporting information necessary to identify your account.
- Verification: We may ask you for additional information to confirm your identity and ensure that we are dealing with the correct individual.
- Response timeframe: We aim to respond to all valid requests within 30 days of receipt. If we need more time due to complexity or volume, we will notify you of the extension and reasons.
- Fees: Requests are generally handled free of charge. We may charge a reasonable fee or refuse to act on requests that are manifestly unfounded, excessive or repetitive, as permitted by applicable law.
These rights apply without prejudice to any additional or more specific rights you may have under Mexican, EU or other data protection laws that apply to our processing activities.
Cookies & Tracking Technologies
Up Town Pokies, via uptownpokies-aussie.com, uses cookies and similar technologies to operate the Website, enhance user experience and conduct analytics and marketing.
Types of Cookies
- Session cookies: temporary cookies that are stored on your device only for the duration of your browser session and are deleted when you close your browser. They are used, for example, to keep you logged in and remember selections during a session.
- Persistent cookies: cookies that remain on your device for a defined period or until manually deleted. They allow us to remember your preferences across visits (e.g., language, cookie choices) and to perform long-term analytics.
- Third-party cookies: cookies placed by external service providers, such as analytics providers, advertising networks or social media platforms integrated on the Website.
Purposes of Cookies
- Strictly necessary / functional: required for the Website to function properly, including page navigation, secure login, and access to restricted areas.
- Performance and analytics: used to collect aggregated information about how visitors use the Website (pages visited, time spent, error messages) to help us improve performance and design.
- Advertising and targeting: used, where permitted, to deliver and measure targeted advertisements, track marketing campaign effectiveness and understand user interests.
Managing Cookies
- Browser settings: You can usually configure your browser to block or delete cookies, or to alert you when a cookie is placed. Please note that disabling essential cookies may impair the functionality of the Website.
- On-site tools: Where available, you can manage your cookie preferences through our cookie banner or settings panel displayed when you first visit the Website or when cookies are updated.
- Opt-outs: For certain analytics or advertising cookies, you may also opt out via tools provided by third parties (for example, opt-out pages of major analytics providers), where applicable.
Data Security
We implement appropriate technical and organisational measures to protect personal information processed in connection with Up Town Pokies at uptownpokies-aussie.com against unauthorised access, alteration, disclosure or destruction, taking into account the nature of the data and the risks involved.
Technical Measures
- Encryption in transit: data transmitted between your browser and our servers is protected using TLS 1.2 or higher (HTTPS) to help prevent interception or tampering.
- Encryption at rest: where practicable, sensitive data is encrypted or otherwise pseudonymised on our servers and within databases.
- Access controls: access to personal data is restricted to authorised personnel and service providers who require it for their duties, based on role-based access control (RBAC) principles.
- Network and system security: firewalls, intrusion detection/prevention systems, anti-malware tools and regular security patches are used to protect infrastructure.
Organisational Measures
- Policies and training: staff are subject to confidentiality obligations and receive training on data protection, information security and responsible handling of personal information.
- Security assessments: periodic internal reviews, risk assessments and, where appropriate, external audits or penetration tests are carried out to evaluate the effectiveness of our controls.
- Incident response: we maintain procedures for detecting, responding to and mitigating data security incidents. In the event of a breach likely to result in a high risk to individuals, we will notify affected users and relevant authorities in accordance with applicable law.
While we strive to use commercially reasonable means to protect your personal information, no method of transmission over the internet or method of electronic storage is completely secure. You are responsible for maintaining the confidentiality of your login credentials and for promptly notifying us of any suspected unauthorised use of your account.
Where applicable, we endeavour to align our practices with recognised information security standards (such as ISO/IEC 27001 or SOC 2-type controls) through our internal policies and the selection of appropriately certified third-party service providers.
Complaints & Contacts
If you have questions, concerns or complaints about how your personal data is handled in connection with Up Town Pokies via uptownpokies-aussie.com, you may contact us using the following channels:
Contact Details
- Primary support and privacy contact: [email protected]
- General information and privacy requests: [email protected]
- Postal address: Privacy Officer, Deckmedia N.V., E-Zone Vredenberg, Curaçao
Internal Complaint Procedure
- Submission: Send your complaint by email or post, clearly describing the issue, how it affects you and what remedy you are seeking.
- Acknowledgement: We will acknowledge receipt of your complaint within 5 business days, where possible.
- Investigation: Your complaint will be reviewed by our privacy team or other appropriate department. We may request additional information to clarify your concerns.
- Response: We aim to provide a substantive response within 30 days from receipt of your complete complaint. If we require more time due to complexity, we will inform you of the delay and reasons.
Escalation to Supervisory Authorities
If you are not satisfied with our response or believe that your data protection rights have been infringed, you may have the right to lodge a complaint with a competent data protection authority. Depending on your location, relevant authorities may include in particular:
- Mexico: National Institute for Transparency, Access to Information and Personal Data Protection (INAI) - Website: https://www.inai.org.mx
- European Union / EEA: your local Data Protection Authority (DPA) in the Member State of your habitual residence, place of work or place of alleged infringement. Contact details are available through the European Data Protection Board at https://edpb.europa.eu.
If you are in a jurisdiction with a different supervisory authority, please consult your local regulator's website for information on how to lodge a data protection complaint.
Updates
We may update or modify this Privacy Policy from time to time to reflect changes in our practices, legal requirements or the services offered through Up Town Pokies at uptownpokies-aussie.com.
Notification of Changes
- Website notice: We will publish the updated Privacy Policy on the Website and revise the "Last updated" date at the end of this document.
- Email notification: For material changes that significantly affect your rights or how we process your data, we will endeavour to notify registered users by email using the contact details associated with their account.
- On-site alerts: We may display banners, pop-ups or dashboard alerts after you log in, highlighting key changes.
Advance Notice and Your Options
- Where required by law or where the change is significant (for example, new purposes of processing or new types of data collected), we will provide at least 30 days' advance notice before the changes take effect, unless an earlier change is required by law or for security reasons.
- If you do not agree with the updated Privacy Policy, you may choose to stop using the Website and request closure of your account and, where applicable, deletion or restriction of your personal data, subject to our legal retention obligations.
Last updated: January 2026